Price Sensitivity Calculator
Model how a percentage price and unit-volume change affect revenue and gross profit.
Results
For planning and estimation. Review your assumptions, taxes, fees and business policies before using a result for a commercial decision.
How to use this calculator
What to enter
Enter or select the following as requested: Currency; Current price per unit; Variable cost per unit; Current units sold; Price change (%); Unit volume change (%). Follow the units, valid ranges, examples, and options displayed beside each field.
What the result means
The result compares the entered price and unit-volume change scenario with the current scenario. It reflects your assumed volume change and does not predict actual customer demand.
When to use it
Use this to model how a price change and an assumed change in units sold could affect revenue or gross profit.