Target Margin Calculator
Work backward from total unit cost to the selling price needed for a target margin.
Results
For planning and estimation. Review your assumptions, taxes, fees and business policies before using a result for a commercial decision.
How to use this calculator
What to enter
Enter or select the following as requested: Currency; Total unit cost; Target margin (%). Follow the units, valid ranges, examples, and options displayed beside each field.
What the result means
The calculated selling price is the price implied by the entered unit cost and target profit margin. A margin is profit as a share of selling price, which differs from markup as a share of cost.
When to use it
Use this to estimate a selling price that targets a specified profit margin, based on the costs included in the form.